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    Google Search Result Display


    Good Day,

    I trust all is well.

    I just wanted to get some feedback of how to set up your organic search results similar to:



    Does Google decide this on their own or is there a way you can influence the search results in this manner?

    1) My website is food-blog: We've got a proper meta-description set up but this isn't showing. I'm not too bothered as we're in #1.

    2) But I am intrigued of how Vibescout has gotten those sub-links (?) included in their search results? That might be a really good strategy to draw the eye when in position #2 and #3 for some of our rankings.

    Thank you so much.

    Marvin.
    Last edited by MarvinLeug; Oct 22nd, 2018 at 02:07 AM.
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    Simple....

    It is called schema.

    Go here https://search.google.com/structured-data/testing-tool and this url vibescout.com/za/cape-town/tuesday-food-specials and see exactly how they are doing it

    Let me add that this is a great CTR influencer.

    Edited to add

    This particular application of schema may not work for your blog. You don't sell the product, nor provide the events this site is promoting.
    Last edited by KnowOneSpecial; Oct 23rd, 2018 at 03:11 PM.
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    I checked their info.
    It looks quite complicated script and it has also some errors, according to the structure tool.

    It looks that it's based on an article, but I don't understand why it's needed to have all this long text and not just add the schema code for the main keywords, plus the needed icons.
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    Hi knowonespecial,


    Thanks for sharing your reply and showing us about "structured data testing tool" that one thing. I didn't understand How vibescout.com changed their meta-description with help of structured data testing tool to show on SERP.


    Will you please explain that too?
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    What we don't know is the search term the OP used to get this search listing.

    It is already known that Google will change what it shows in place of the meta description based upon the search term. This just may be what Google thinks best describes what the user is wanting.

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