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    Google Reviews Usage


    Hi,

    I have an ecommerce website and for which we have started asking for Google reviews. As of now we have more google reviews compared to any of my competitors has.

    Right now our Google business rating is 4.8 out of 5.

    What should be the best way to utilize these rating which can help my website as well as visitors.

    Thanks.
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    Why don't you add json ld schema for reviews to your inner pages, appropriate pages that is. Do not put it on your home page. A Google no no.

    Do not add it to every applicable page all at once. If you have a lot of pages, add a couple every 2 to 3 weeks. These are Google's rules.

    Starred Serp listings will not increase your ranking, but it will give you a ctr boost.
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    Can you just point me to relevant resources where Google says Not to display on home page ?

    with the objective to increase the CTR I have thought about this review usage. Will this implementation show star rating below organic results on SERP. ?

    Thanks.
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    Ok... all images are linked to the source, except for the search listing, you can see the search term.



    and



    Originally Posted by placedigit
    Will this implementation show star rating below organic results on SERP. ?
    No not below the organic results, but in the organic results.....notice this search produced listings which all have starred ratings !!

    edited to add..

    Notice that the third listing appears to show a home page. Not so, notice the use of "Bread Crumbs", additional rich snippet code that points to an inner page. Execute the search and you will see the inner page it leads to !!
    Last edited by KnowOneSpecial; Aug 22nd, 2018 at 02:54 PM. Reason: Clarity
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    Google review has a strong impact in acquiring user trust and new users.

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