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    Google has hijacked the first page of search results


    Throughout the years Google has hijacked the first page of their results.

    When we the content generators lived the good times, Google had 3 Adwords results in the top of natural results and several on the right. That allowed us to focus on generating good content for users, and on the way getting on the first page to get visitors interested in our content and possibly to purchase from us.

    But it seems the rules posted by Google are transforming their own desire to monopolize visits to adwords paid results and to their own content. From some time to our days, Google gave special importance to local results. Specialized websites providing good information about their town or city had good positions in Google first page.

    But google noticed that people building websites were getting good part of the traffic for local search results, and that is when they decided to get a bigger part of that cake.

    In the good times for content generators, there were 10 natural results and some Adwords, but for Google to accomplish highjacking the homepage, they now have 4 Instead of three top search results with snippets. After those results they show Google Maps map and then the paid sponsors on Google Maps. In the bottom of the page they show up to 3 rows of image snippets that link to Google Places. This nicely executed page finish reduces the possibility of searchers to click on the 8th, 9th and 10th links of the natural search results, and of course there is no way people will go to second page.

    When you look at this changes on the homepage, and you are generating content to dream and get to the first page, you canít avoid to feel Google has hijacked the homepage of their own search engine. Itís almost impossible for a searcher to arrive to your hard worked gained 1st position in natural results. And donít even think of getting visitors if you are not on the first or second position.

    Google has always used content generated by SEOs, writers and well built websites to make money, but after you look at a local keyword search results you canít avoid thinking they have taken it to far now. And as a SEO I canít avoid to make myself the next questions:

    If Google is using Adwords paid results, Google Maps and Google Maps paid results to accomplish getting 100% of the clics, why donít they just eliminate all natural results from the first page of the search results?

    If Google is doing everything within their hands to avoid visitors to arrive to second page, why donít they just eliminate the pagination and leave the first page with their Adwords and Maps results?

    How far is Google willing to go to kill natural results?

    Why Google search engine doesnít just merge with Google Maps and stop kidding around?

    If I had 5 minutes with a Google Search Chief, I would remind him or her that what made Google big in the first place was content generated on third party sides. I will also tell them there are many website out there deserving nice natural search result clicks because they provide good information for the user different from reviews.

    A mall sells because it has Good amount of people walking, many third party shops and good products. But if the owner of the mall notices the shop owners are making money and decides to buy the shops and sell those products, this becomes a party of me with me and quality will go down.

    Google doesnít seems like a search engine anymore, for me it looks like a mall in a socialist third world country hijacked by its dictator.
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  3. Dinosaur
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    Is that your rant over ?
    Owner of Page Explorer the page onsite SEO checker
    Useful Tools: Site Statistics: SEM Rush | Site Crawler: Screaming Frog
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    It's true. It's getting worse and worse every day. If you want to dominate on Google's table you better bring some coin to play with. I saw this coming years ago and I changed gears to focus on paid search because of what I was seeing.

    I am in the Stealing-SEO's-Clients-Business and brother let me tell you, business is 'a booming.
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  7. Dinosaur
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    To be fair the net is changing but it always has.
    It's no good moaning and looking backwards you need to find a way of making it work for you.
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    I specialise in SEO but people make out like PPC is just an easy shortcut.

    Takes just as much skill to be successful in both.
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    Originally Posted by IvanDrago
    I specialise in SEO but people make out like PPC is just an easy shortcut.

    Takes just as much skill to be successful in both.
    That's interesting Mr Drago, I never thought of it, which is harder SEO or PPC? In my town a paid search pro with 5-10 years experience and strong business acumen will command a 6 figure salary, not so with SEO. SEO guys make 60k if they're very good and are lucky enough to be looking in the right places.
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    I'm enjoying these replies, and further more I think the changes Google makes is awesome. It keeps me on my toes in regards to their updates and outranking the competition not only for my agency but for my clients as well. What do you think about Googles newest algorithm change for 2018?
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    I forgot to say Google's first page search results looks to me like an oversold magazine cover. I do have lots of keywords on the first page in all the positions, as I do a long tail SEO strategy. I made this post to complain about the first page results because I am getting less clics with even more keywords on the first page than I had before. But I am really grateful with Google because they gave me a way of life. I just hope they don't keep over selling the cover, because sending visitors to a selling landing page is not the same in quality as sending visitors to a well written article. Thanks anyway Google.
    Last edited by chechogr; May 16th, 2017 at 08:05 AM.
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    Originally Posted by chechogr
    I forgot to say Google first page search results looks to me like an oversold magazine cover. I do have lots of keywords on the first page in all the positions, as I do a long tail SEO strategy. I made this post to complain about the first page results because I am getting less clics with even more keywords on the first page than I had before. But I am really grateful with Google because they gave me a way of life. I just hope they don't keep over selling the cover, because sending visitors to a selling landing page is not the same in quality as sending visitors to a well written article. Thanks anyway Google.
    I agree, the front page is flooded with ads at the top. If Google wasn't Google they would surely be penalized by Fred.
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    Originally Posted by KernelPanic
    That's interesting Mr Drago, I never thought of it, which is harder SEO or PPC? In my town a paid search pro with 5-10 years experience and strong business acumen will command a 6 figure salary, not so with SEO. SEO guys make 60k if they're very good and are lucky enough to be looking in the right places.
    I have relatively limited experience of PPC but I wouldn't say either discipline was more difficult than the other.

    PPC is definitely an easier sell, simply because of the huge difference in the time it takes to get results.

    Completely agree with the earning potential though, my brother heads up the paid search team at a global accountancy firm and earns six figures already (aged 33).

    Obviously there's a lot of management at that level but no matter how good you are at SEO you'll struggle to get anywhere near those levels.

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    • KernelPanic agrees
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    Originally Posted by KernelPanic
    I agree, the front page is flooded with ads at the top. If Google wasn't Google they would surely be penalized by Fred.
    Lol, I know.

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