I remember watching a state championship track meet. In the 10,000 meters the favored runner was a guy who had won the event his freshman, sophomore and junior years. Now in his senior year he was the overwhelming favorite. The fastest time run by the second place runner was much slower than the champion's typical time.
When the gun went off the underdog got in behind the champion and hung there for a couple thousand meters. Then he made a move and passed the champion with authority. This could have been a bluff but it startled the champion. Noone had ever been in front of him! Alook of fear crept onto his face and his form started to fail. He ran the rest of the race behind the underdog with a grimace on his face and his arms and legs flailing. The underdog won with a winning time slower than the champion had run many times before.
The underdog bluffed him out. The champion choked.
I think that Google is losing their form. Facebook has them spooked. Now they are flailing.
They were manipulated by paid links and demanded nofollows. Now nofollow is being used only on links sold by whitehat webmasters. The linksellers still don't use it.
Nofollow is also being used by everybody everywhere who is trying to protect his position. Only the whitehats are passing pagerank freely. Google even nofollows legitimate links.
They were embarrased by the JC Penny paid link attack for Christmas 2010 and the content farms sitting at topSERPs all over the web.
So they start shooting wildly with Panda and their arrows are hitting a lot of good sites.
Scrapers, spinners and spammers still pull in lots of traffic.
Spam links still push garbage to the tops of difficult SERPs.
Google's latest there is to foist a censorship job onto free hosting services... http://googlewebmastercentral.blogspot.com/2012/03/keeping-your-free-hosting-service.html
Google could have solved that quietly by nuking the services, or tweaking their algo, or turning off the adsense for those sites (the post was written by an adsense team member).
Today they are blustering about overly SEOed sites. Huh?
They can't hear their coach yelling....
"Relax... Relax.... Control your arms... Relax your jaw..... Land easy...... Focus... Focus... Good... Yes... Now accelerate slowly.
[repeated intentionally] Today they are blustering about overly SEOed sites. Huh?
Google needs to stop fighting manipulation.
That is called flailing... (OMG the spammers are getting SERPs!).
Manipulation will always be there. Remove what is being manipulated from the algo. Crank it out. Then focus on finding the good stuff instead of sniffing the tail.
Google needs to relax, run gracefully and focus on promoting quality.
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Last edited by EGOL; Mar 17th, 2012 at 12:16 PM.
* "It's not the size of the dog in the fight that matters, it's the size of the fight in the dog." Mark Twain
* "Free advice isn't worth much. Cheap advice is worth even less." EGOL