Hello, I wonder whether anyone can off any insight for me. My site best adventure jobs with co uk domain was hit on 29 September, so it could be EMD and/or Panda. It was second on page one for "adventure jobs", and top of page one for "outdoor work" before 29th, then down to page 16 for a while, then to top of page two, now vanished again to something like mid twenties. Other pages of the site still rank on page one for different keywords.
I can understand the EMD thing for the first keyword, but why would it vanish for the outdoor keyword? And how can it realistically be so low in the results when many of the sites above it are completely irrelevant to the search term? Am I doing something badly wrong that is invoking some kind of penalty? There is nothing in WMT to indicate an error. If ours is a "low quality EMD", and I am supposed to look to the site that is top result for an example of how to rank well, then it would appear I need to remove all our unique content and display lots of jobs that our visitors are not looking for(!?)
I am just really struggling to understand what to do. We have started writing lots more good unique content and trying to make the site more sticky, but cannot help feeling there may be something more fundamentally wrong. We have plugged the drop in traffic with adwords but would rather have the organic stuff back.
Any advice much appreciated!