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    Does "privacy policy" or "terms of use" add any effect to google ranking


    If we add "privacy policy" "terms of use" and "disclaimer" on our site, does these do any thing to effect the rank of google. Have they any effect in any way upon the health of site's ranking?
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  3. Dinosaur
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    I think your giving google's algo far too much credit here. Even if you had a page for privacy policy it does not mean its a good one, you could say any information given you are going to sell. So why should that help you rank ? Google bot does not read and understand content like a human, well not yet anyway.

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    • fathom agrees
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    These are fairly boilerplate pages that nearly every site has. Having them is not going to impact a site's rankings one way or the other, unless you're trying to rank for terms like "privacy policy", "Terms of Use", etc.

    Still, if your uber-worried about pages like this vis a vis organic search BUT you still need them, use the noindex attribute for the meta=robots tag within the <head> section of the source code for the page. Problem solved.

    Hope that helps.
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  7. Founder, LeadJoint.com
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    I would not recommend seeing everything under the lens of 'Google SEO'. Privacy policy and TOS are important from a visitors' perspective. Even if you have an informational blog with no ads, you are likely to get sued if the information you provide harms someone by some means. So a TOS where you offer a disclaimer helps protect you and your business against any sort of legal issues that may arise.
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    I don't think they will help you with Google at all, but they should help your credibility with your customers leading to an increase in conversion rate. That's the real issue here.

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