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    Does Google have certain page titles it looks for in every site?


    I was under the impression that Google expects every site to have a clear and definitive link with the link text and title of "home", "contact", and "about". Does anyone know for sure if this is true or have any other information on certain content/links/titles that google "expects" to see in a site for legitimacy?
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    expects every site to have a clear and definitive link with the link text and title of "home", "contact", and "about"
    Where did you get this information?
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    I believe I learned this through another marketer named George Brown who has done very well. I don't want to go by a "he-said", "she-said" mentality though. Are you aware of any similar concept?
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    That is nonsense, unless of course you are trying to rank for "home", "contact", and "about".

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    • Test-ok agrees
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    I really wasn't looking for a name..a 'marketer said' would have worked just fine. I've never heard of him anyway, but it doesn't really matter.

    I don't want to go by a "he-said", "she-said" mentality though. Are you aware of any similar concept?
    Now here's an I-said.
    It's always good to have but I highly doubt it's expected or a requirement of any kind.
    Many times I've not used a 'per say' home button, usually always use the about but it's generally not named about and most the time the contact information is in the footer so there's no need for a contact link.
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    Ok. Thanks for helping to clear this up.
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    Originally Posted by Jesse Broman
    I was under the impression that Google expects every site to have a clear and definitive link with the link text and title of "home", "contact", and "about". Does anyone know for sure if this is true or have any other information on certain content/links/titles that google "expects" to see in a site for legitimacy?
    I dont know about "expects" "or looks"

    but every leaked "quality guidelines" Google guidelines - PDF *

    Have mentioned "contact information" & "about us"

    If your site is about making money, I would be more concerned about UX with respect to your question.
    .
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    If you're a blogger using WordPress and you want to improve your SEO, ensure that you use All-in-One SEO add-on and that you write a unique title and description for each one of your blog posts. This will get your keywords out to Google, as well as providing magnetic text to get people to click through to your site.

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