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    Does Google checks the author name of the articles with backlinks to a website?


    Hi,

    This may sound a little too suspicious; but just want to take your suggestions and experience in this. We are trying to create articles on third party websites to increase backlinks, our brand popularity and awareness about our features. If the same author is mentioned in multiple or tens of articles with backlinks to same website; will Google monitor the author name? Is there anything wrong in creating too many external articles with same author name?

    Thanks
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    What do you mean by, "Will Google monitor the author name?" Google does want to develop trust in an author, but it will take more than a dozen or so articles to do that. And they would like to see trusted sites linking to that author.
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    Is there anything wrong in creating too many external articles with the same author name?
    No, if you creating links from ´´nofollow´´ attribute
    You do your business I do mine because you are you and I am I If we meet it is nice.
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    I don't think there's a problem in that. Although you never know if Google will pick up on it in the future. Right now, however, I've been doing it for a while with decent succes.

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    Research EAT - Expertise, Authoritativeness and Trustworthiness. This is presently only really important in YMYL (Your Money Your Life) type niches, however I suspect this type of mechanism will become more widespread and probably already is.

    The issue then is not if it just comes from one author (more higher quality authors is likely better though) but that if it is of good enough quality.

    Also, beware of having the exact same anchor text everywhere - I am working on one site where 61% of the links are from an author bio link just due to one forum.

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