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Different design affects ranking

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Different design affects ranking Google Optimization forum discussing techniques to increase rank in Google. Find help for beating spam pages, getting out of the sandbox, and beating the Google algorithm. Also read about the best SEO tools to help with Google search.

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  #1  
Old October 2nd, 2008, 11:42 AM
orwein orwein is offline
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Different design affects ranking
Hello,

I was wondering if I change my website design - only layout (url structure, links, content stays exactly the same).

Can it hurt my ranking?
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  #2  
Old October 2nd, 2008, 03:28 PM
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Quote:
Originally Posted by orwein
Hello,

I was wondering if I change my website design - only layout (url structure, links, content stays exactly the same).

Can it hurt my ranking?

No, until and unless your site URL is same and the way of presentation is same as previous.
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  #3  
Old October 3rd, 2008, 11:27 PM
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It wont hurt ur ranking, unless u put lots of nested tables in it. I believe Google reads pages starting from top left. keep this in mind

Good luck
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  #4  
Old October 4th, 2008, 05:38 AM
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That's an interesting question
There is the suggestion that in wordpress, different templates affect your SEO in different ways
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Old October 4th, 2008, 12:38 PM
orwein orwein is offline
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So what you are saying that different designs might influence SEO..

Also, whats is the problem Google has with tables?

thanks,
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Old October 4th, 2008, 12:59 PM
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There is no problem with tables. the problem is when u hard coded ur design, such as putting lots of nested tables. The crawler may have a problem reading ur pages.


Quote:
Originally Posted by orwein
So what you are saying that different designs might influence SEO..

Also, whats is the problem Google has with tables?

thanks,
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  #7  
Old October 4th, 2008, 01:09 PM
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I thought Google's crawlers strips those tags.
I don't see a problem nesting tables.. can anyone else verify that?
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  #8  
Old October 4th, 2008, 02:32 PM
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No problems using nested tables. The thing is some people have spread rumors that high code to text ratio has an effect on rankings.

Take a random sample of 100 websites on a hundred keywords and analyze the sites code on the top. you will find plenty of nested tables, flash, image navigations, content being in the last div etc...

As long as your site has good navigation with keyword rich anchor text and can be read by spider simulators you will be fine.

Spend your time focusing on getting links, developing content, becoming an authority and developing link bait, and do0 all of this with your visitors in mind. This is what will get you to the top, not your sites code or the fact that you use tables or divs. There is no evidence to support these notions, however there is evidence to support that quality content, plus a good site architecture, quality incoming links and high user loyalty will get you the rankings you want. Go after what is known, and forget about all the red herrings
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  #9  
Old October 4th, 2008, 06:01 PM
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Thanks, Great advice.
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  #10  
Old October 4th, 2008, 07:30 PM
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Quote:
Originally Posted by googler
rumors


Ya... it doesn't take much for someone to suggest a rumor and that then becomes fact based on the fact that anonymity allows everyone to be the Einstein in SEO.

The only factor "design" actually plays an interfering role is "poor snippets" when the first partial query match is tied to a keyword in a navigation menu...

take any menu like SEOChat Forums: » Register « | User CP | Games | Calendar | Members | FAQs | Sitemap | Support |

This could be a description but also if someone queried SEOChat Forum Games

SEO Chat Site, SEO Chat Forums, Search Network, Advanced Forums ... The Arcade ( 37 Games) .... Options. Play game Battletank - Desert Mission ...

and

For the Pro's in the Game: SEO/PPC Start Up - SEO ChatDiscuss For the Pro's in the Game: SEO/PPC Start Up in the SEO Help (General Chat) forum on SEO Chat. For the Pro's in the Game: SEO/PPC Start Up SEO Help ...

The "design" as in the way information is displayed can have a disoriented effect on your descriptions... with an "inadequate design"...

But that doesn't effect ordered ranks one bit.
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  #11  
Old October 4th, 2008, 11:38 PM
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It only affects it if you change tags/links that have a factor in SEO. E.G if you were to change <h1> to <b>
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  #12  
Old October 6th, 2008, 02:32 AM
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Changing website design will not affect rankings, but don't often change the design. Bocz if u change the design often, the crawler read ur content structure (crawler read the website from top left, if ur website has most of the top keywords at top left in ur web page will be moved to some other place if u change the website design. so certainly this will affect the rankings. Also while changing the design make sure that u have not used any hard coded content like flash, video etc.) will differ.
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  #13  
Old October 6th, 2008, 02:50 AM
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Quote:
Originally Posted by smuralii
Changing website design will not affect rankings, but don't often change the design....
lol.. Isn't this a contradiction.... I think it is a bit extreme to claim no design change will affect rankings. ie change from full html to full flash and watch your rankings change...
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  #14  
Old October 6th, 2008, 03:06 AM
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Death has a design so if you cheat death, death's design must change but in the end it will still get you once the new design cheats you.
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Old October 8th, 2008, 03:23 AM
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It surely will affect your ranking.

1. New page is not as competitive as old ones.

2. URLs with different keywords deserve different ranking, even if the sequences of keywords is different.

So, make sure to include crucial keywords in the URL, as well as in the subdomains.
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