Hello all, me again.
I am looking at getting a guest post set up on a relevant site within the same industry but before I do, I would like to know whether there are any tests you can perform to see how Google currently views the site in question.
I'm thinking of things like:
Paste homepage URL to see if it's first result.
site:example.com to see how many pages are indexed.
Copy a paragraph of content and see where it ranks in the search.
Check it's backlinks to see whether they are good or not.
These are the things that I currently do but I am sure there are better ones that can be done?
If I copy and paste a paragraph into Google, should the site always appear in the top spot? What if it doesn't? (I'm talking about pasting without quotation marks)