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    Can many 301 redirects harm SEO


    Hello,

    I am in the process of changing my Wordpress website to another CMS that a team is developing for me.
    I want to use this opportunity to also change a part of my website structure to make it more clear and to improve SEO; let me expain:
    My website is in Vietnamese, so I give an example in English.
    My eCommerce pages are now domain.com/travel-singapore, but they need to change to /tour-singapore.
    And like this I have more or less 100 other destinations. So this means I have to redirect 100 pages to their new url.

    Can so many redirects harm SEO and page ranking?
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    Doing this will not harm your site as long as you do not chain them.

    Comments on this post

    • Pierre Benneton agrees : If you can modify the original links to avoid the 301 that might be slightly better.
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    I guess it will impact as you are changing your web pages URL structure for sometime but as Google will catch new pages it work.
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    Try Modifying the original links more than redirecting
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    Yes. It's a bit complicated. But if you do take this step, you may need to depend on your luck. However people these days are doing the 301, aren't they? And of course, some have thrown unexpected problems to their websites.

    Regards,
    Ethan Root,
    TechTIQ Solutions

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