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    Smile Any tips for optimizing my site since the florida update?


    Hi there,

    It's been a while since I've looked at optimizing my site for Google and I really need some advice here. We are PR5 and I really really want to get the site to list on the first page for the keyphrase UK florist.

    http://www.flowersandgo.com

    Can anyone willing to provide any practical suggestions?

    I have been working with the following assumptions:-

    1. keyword early in the page title
    2. Keyword placed about 8-10 times on a page
    3. Keyword in any back links descriptions

    Ideas?


    Thanks in advance,


    Paul
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    Since Florida on-page SEO isn't as effective as before. Number one tip I can give you is get more backlinks that are directly related with your industry. Google is now associating themes to websites and having more "related" backlinks will more your site up the SERPs. *I sound like a broken record *

    Have good content and vary your keywords for your backlinks. Florist, flowers, flower, etc.

    Did you get affected by Florida?? If so did you come back??
    -PK
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    Thanks for the tips on this, I'm not sure how we got affected by Florida, only that it happened recently and apparently affected many sites.

    I thought that I had to complely change the site etc.

    Thanks again for your help.

    Paul

    PS...i've got lots of keywords in the meta tags part of my pages. These don't appear in the text on the page. Does this matter?

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