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Thread: Anchor Text Optimisation

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  1. #1
    The Leader's Avatar
    The Leader is offline Contributing User SEO Chat Discoverer (100 - 499 posts)
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    Anchor Text Optimisation

    When creating inbound links with anchor text is it best to use the same anchor text all the time or to use different variations of the same theme?

  2. #2
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    Jocelyn is offline Contributing SEO Chat Hero (2000 - 2499 posts)
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    Get more for the exact search you run after, but getting a few different variation is better... looks more natural...
    Disclaimer : My posts on SEO are just from my observations and I do not say it is a true fact... A real fact of life is that, I'm often wrong...

  3. #3
    beginerseo is offline Contributing User SEO Chat Explorer (0 - 99 posts)
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    Quote Originally Posted by The Leader
    When creating inbound links with anchor text is it best to use the same anchor text all the time or to use different variations of the same theme?
    try different bt if using same anchor then always point to same page

  4. #4
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    Lb1878 is offline Dancin with the devil SEO Chat Hero (2000 - 2499 posts)
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    Definitely use variations. First for the reason Jocelyn said and secondly, for the possibilities to target other related keywords.

  5. #5
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    fathom is offline rod@missionop.com SEO Chat Mastermind (5000+ posts)
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    If you are trying to nail down Seattle Washington Web Design (and similar phrases).

    This works best...

    Seattle Washington Web Design [10]
    Seattle Washington [10]
    Seattle WA Web Design [10]
    Seattle Web Design [10]
    Web Design [10]
    Washington Web Design [10]
    WA Web Design [10]

    That's 70 supportive links that don't look like link manipulation.

    ...and if you nail your targeted phrase(s) you can augment to website, designer, designing, development, etc.
    Comments on this post
    • prasad5 → agrees: I this suggestions will work and give good results!

  6. #6
    seogoat is offline Contributing User SEO Chat Skiller (1500 - 1999 posts)
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    Might want to put a few 'click here' and 'this site' too, just to make it look natural.

  7. #7
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    Janna122003 is offline Angel down from Heaven SEO Chat Good Citizen (1000 - 1499 posts)
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    Quote Originally Posted by The Leader
    When creating inbound links with anchor text is it best to use the same anchor text all the time or to use different variations of the same theme?

    Different variation is always better.

  8. #8
    JVRudnick's Avatar
    JVRudnick is offline Contributing User SEO Chat Super Hero (2500 - 2999 posts)
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    yes...as seogoat said...but DON'T make the "Click here's" a part of the anchor text...do it like this -- Click here for terrific <a href="http://www.yoursitepage.com> Seattle WA Web Design!</a>

    looks much better and works and doesn't "dull" the link juice with that Click here either!

    )

    Jim
    Jim Rudnick
    MCSD
    Canadian SEO

    Twitter: @JVRudnick

    read. learn. hypothesize. test. analyze...then rank!


  9. #9
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    nuttakorn is offline SEO Strategist SEO Chat Discoverer (100 - 499 posts)
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    Anchor texts from external links, it should be look naturally and randomly changes. The surround text nearby anchor text is also important for judging what relevant of that text link.

  10. #10
    Microsys's Avatar
    Microsys is offline Website and SEO tools SEO Chat Discoverer (100 - 499 posts)
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    If you are really careful and make sure you product/page highly match what you primarily use as anchor text (title etc.)... I think you in such a case won't need to vary too much since it will appear OK natural if backlink anchor text is often the same. (e.g. a product name will often have... its product name as sole anchor text in natural links.)
    A1 Website Analyzer - Fix broken links, duplicate titles and headers, custom text search, link sculpting...
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