Discuss New crawling algorithm in the Google News forum on SEO Chat. New crawling algorithm Google News forum discussing the latest Google corporate actions. Find information and talk about new features, algorithm updates, company acquisitions, Google goof-ups, and legal battles the search engine is in.
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http://www.mattcutts.com/blog/caffeine-update/
The Caffeine update isn’t about making some UI changes here or there. Currently, even power users won’t notice much of a difference at all. This update is primarily under the hood: we’re rewriting the foundation of some of our infrastructure. But some of the search results do change, so we wanted to open up a preview so that power searchers and web developers could give us feedback.
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I wonder if this might have something to do with valuing social media links differently? i.e. giving more value to the sharing of links, like when people retweet a link a lot
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I think they're trying to improve the relevancy test on their algorithm by monitoring click through in a given query. i.e. you wouldn't click on the link presented if it doesn't do anything about your query making the link irrelevant and makes the clicked link more relevant.
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Quote:
Originally Posted by janessa
right. google going to make big changes in its indexing, searching. It will be a new revolution in search engines.
But according to Matt Cutts (quote shown above) "Currently, even power users won’t notice much of a difference at all. This update is primarily under the hood:"
If you know something we don't, would you care to share it?
@davidthemavin: Could be anything... Unlikely to be anything this major though (unless Matt was lying and hoping that "powerusers" wouldn't notice)
@regmac: Same answer as above.
@all: Speculation seems pointless to me... Just ends up presenting a list of guesses and we waste time trying to prove/disprove them!
@karthee: Google change their algo's all the time...
A good part of the "job" of SEO is to discover the nature of these changes and react accordingly.
There's never any point in speculating.
Best to await the changes and then figure out what they are (or watch as others do that for you) and how to react.
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