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Old July 18th, 2006, 05:55 AM
ep2002 ep2002 is offline
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Seeking Scenting Instructions for Adword Ads

Hi there,

I heard about scenting my PPC titles & the content of the ads.

Can someone tell me step-by-step how to do it?

Thank you


Michelle

P.S. Seeking new PPC Manager - PM for details

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Old July 18th, 2006, 09:45 AM
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Hi Michelle

What do you mean by 'scenting'?

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Old July 19th, 2006, 01:36 AM
ep2002 ep2002 is offline
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Actually I've now been corrected (figures my former PPC guy would misinform me), it's called a keyword insertion tool.

I'm trying to get more info from the guy who said something on another board.

Cya



Michelle

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Old July 19th, 2006, 04:40 AM
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Quote:
Originally Posted by ep2002
Actually I've now been corrected (figures my former PPC guy would misinform me), it's called a keyword insertion tool.


I think you are referring to the dynamic keyword insert. It inserts your keyword into the ad copy:

{KeyWord: Default Keyword}
{Keyword: Default keyword}
{KEYWORD: DEFAULT KEYWORD}
{keyword:default keyword}

Ignore the spaces between the colon and the D in the first 3. If i put them together they make a bloody

Last edited by saet : July 19th, 2006 at 04:44 AM.

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