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#1
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no of char allowed
How many no of characters are allowed in the ads for the title & description (both google & yahoo)
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Yahoo! SM character limits:
keyword - 100 title - 40 description - 190 full, 70 abbreviated (Some distribution partners will display an abbreviated version of your listing with a description of up to 70 characters.) url - 1024 Google character limits: headline - 25 description line 1 - 35 description line 2 - 35 display url - 35 destination url - 1024
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