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Old February 8th, 2005, 11:19 AM
Trevorml Trevorml is offline
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is conversion tracker accurate?

Hey all- I just added the conversion tracker and I wanted to know if this offers accurate stats. Does it only work if the client clicks through and make a purchase right away? Or does it also track if they visit and buy at a later date.

Also- should I shut off content matching? It generates a lot of clicks but I feel less in control of how targeted it is.

Thanks

Also.. I looked and looked but couldn't find a way to edit this signature- I went into userCP but cannont see that option.. HELP!!
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  #2  
Old February 8th, 2005, 11:33 AM
Jasontnyc Jasontnyc is offline
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Quote:
Originally Posted by Trevorml
Hey all- I just added the conversion tracker and I wanted to know if this offers accurate stats. Does it only work if the client clicks through and make a purchase right away? Or does it also track if they visit and buy at a later date.


This is a current limitation and why it is not entirely accurate. It is still a worthwhile tool but only your logs can tell you actual conversions. To do this ad a ? variable to the end of your referring urls in adwords. I make it real specific like ?uk1 which tells me that visitor clicked on my first campaign targeted to the UK.

Quote:
Also- should I shut off content matching? It generates a lot of clicks but I feel less in control of how targeted it is.


I have all mine off because the conversions are horrible for my industry. I suspect most of the clicks are webmasters. However, you need to measure this for yourself and make a decision dependant on YOUR industry and YOUR site.

Quote:
Thanks

Also.. I looked and looked but couldn't find a way to edit this signature- I went into userCP but cannont see that option.. HELP!!


You gain the sig option after 90 days and 100 posts...Good Luck!

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  #3  
Old February 10th, 2005, 12:24 PM
Trevorml Trevorml is offline
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Quote:
Originally Posted by Jasontnyc
This is a current limitation and why it is not entirely accurate. It is still a worthwhile tool but only your logs can tell you actual conversions. To do this ad a ? variable to the end of your referring urls in adwords. I make it real specific like ?uk1 which tells me that visitor clicked on my first campaign targeted to the UK.



I have all mine off because the conversions are horrible for my industry. I suspect most of the clicks are webmasters. However, you need to measure this for yourself and make a decision dependant on YOUR industry and YOUR site.



You gain the sig option after 90 days and 100 posts...Good Luck!



Thanks so much!!!

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