
February 23rd, 2005, 08:11 PM
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Registered User
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Join Date: Feb 2005
Posts: 2
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i think
Quote: | Originally Posted by David Bowley Just a quick question, when you have an exact match keyphrase, such as "expensive widgets", does another advertiser with the keyword "widgets" beat you in the position if they have a broad match but pay more per click.
eg,
Me - Expensive widgets(exact match) = 0.05 CPC
Other guy - Widgets(broad) = 0.50 CPC
Does the other guy win because he is paying more money to Google or do I win because I'm aiming at the specific keywords? |
i think the other guy win, but the real question
eg,
Me - widgets(exact match)=0.05 ppc
other guy - widgets(broad)=0.5 ppc
what d u think?
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