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#1
February 6th, 2005, 12:31 PM
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Broad Adwords Keywords Against Exact Match
Just a quick question, when you have an exact match keyphrase, such as "expensive widgets", does another advertiser with the keyword "widgets" beat you in the position if they have a broad match but pay more per click.
eg, Me - Expensive widgets(exact match) = 0.05 CPC Other guy - Widgets(broad) = 0.50 CPC Does the other guy win because he is paying more money to Google or do I win because I'm aiming at the specific keywords?
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#2
February 23rd, 2005, 09:11 PM
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i think
Quote:
i think the other guy win, but the real question eg, Me - widgets(exact match)=0.05 ppc other guy - widgets(broad)=0.5 ppc what d u think?
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#3
February 28th, 2005, 12:34 PM
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Quote:
I would hope that it didn't differentiate as they are essentially the same keyword.
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