Adwords Frustration

Hey All,

I am having some frustration with adwords.

I have various clients in the same industry, many of whom all bid on the same keywords.

Today, I to add new keywords to a clients account, only to have 90% them disabled, and be told I have to bid at least 40 cents to $1 for each keyword.

I currently have other clients adwords accounts who use the same keywords, but their min bids are around 8 to 10 cents.

I realise the older accounts have a solid ctr, But how is any new advertiser supposed to survive paying up to 10 times more for the same keyword.

Anyone else find this? and or have any solutions?

Thanks

Hamo

The new client is going to have to pay the min bid until his CTR gets high enough to prove that he does deserve the position and then the min bid required will drop, theoretically.