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Old March 20th, 2006, 10:33 AM
Renton Renton is offline
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200% Ctr!?!?!?!

This morning, on an Adwords account of mine, I got 1 impression and 2 clicks for a keyword (200% CTR).

How is this possible? Adwords is obviously miscalculating something.

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Old March 22nd, 2006, 01:42 AM
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mlevenhagen mlevenhagen is offline
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It seems pretty bizarre when that happens.. often the impression will catch up with the click eventually. I've had it happen many times. Could be the clicks being updated in the interface before the impressions. That would be my guess.
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Old March 22nd, 2006, 07:22 AM
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Yeah that must be it because a 200% CTR is not possible.

That being said if someone clicked on the link it would have generated one impression and one click. If they then clicked back and then clicked again - it woulds till only register one impression but maybee two clicks?

Still it is a nice statistic to have. Unfortunately comparing metrics on only one click isn't realy a good enough range by any lenght to draw any conclusions from.

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Old March 27th, 2006, 02:47 PM
korzon korzon is offline
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200% CTR is possible if you have more than one ad per page. right-click on one ad, open in new window, right click on a different ad, open in new windows - TADA! 200% CTR.

I bet your eCPM is nice ;)
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EGOL agrees: Bingo!

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