Thread: Video Campaigns

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    Video Campaigns


    We have launched a video camapign for youtube in adwords. We got a conversion reported in adwords but the camapign had no clicks, only some views. Does adwords report it as a conversion if someone views the add and goes to the website at a later time to convert?
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    I'm not sure about coming from YouTube but if you read about Adwords Attribution Models you may get the info you need.
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    Hi There,

    Yes AdWords considers this as a conversion. This is called View-through conversion.

    https://support.google.com/adwords/answer/7320922?hl=en

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