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    long exposure of keywords or short exposure of keywords


    Hi all,
    I am wondering whether it's better to maintain a long exposure of keywords or short exposure of keywords?
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    What the heck is an exposure of keywords? I am picturing keywords running around nude in public.
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    not in public, just in a public forum.
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    I'm with DD. Put some clothes on 'em.

    How do you define "exposure"?
    Put 'em out, and then take 'em back?
    Where? How long?

    Are you referring to achieving more links to produce higher traffic, by posting your keywords on public forums?
    Last edited by Surf-Dude; Aug 29th, 2004 at 10:42 AM.
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    I am sorry for the confusion. What I mean't is better to pause the adwords rather then running at low costs and degrading the CTR?

    "exposure" was not used in that sense e.g "When you take a X-ray you are expose to radio active elements".

    Thanks,
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    Originally Posted by ashoktripathi
    I am sorry for the confusion. What I mean't is better to pause the adwords rather then running at low costs and degrading the CTR?

    "exposure" was not used in that sense e.g "When you take a X-ray you are expose to radio active elements".

    Thanks,
    ?? Nothing causes your CTR to be degraded more than not having a campaign to begin with.

    If you mean increase your percentage on the Google report, your energy is misguided. Instead of pausing low return keywords to boost the rate...why not add more effecient ads, etc.

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