How can I improve sale of my website

Hi,

My website is an e-commerce website, i have listed my website in Google base but not getting much sale, please suggest other way for getting sale for the website through organic search engine.

what type of e-commerce site is that ? and what type of traffic you have on that site? Can people access your site by typing your targetted keywords on google ?

See if your target market is UK, but you have visitors from India, then definitely you will have no advantage of those visitors. Try to optimize it with google over your targetted keywords.

You need large amount of relevant traffic on your website which you can get through 'Search Engine Optimization'. Now how much traffic you need per month depends upon the no. of units you want to sell per month and your present conversion rate.

But just getting relevant traffic is not enough. Your website must be able to convert the traffic into sales or leads. Here is what your website must be able to do to convert:

Get attention of your visitors

Arouse Interest in your visitors to browse your website

Build desire in your visitors to buy your products

Obtain action i.e. encourage your visitors to buy your products now.


If your website is able to do that, then only it will convert otherwise no amount of SEO, SEM, SMO, banner advertising or any form of paid or free listing is going to help.

My website is getting nearly 3000 visitor from search engine in US, but not getting sale,

can u tell is there is any best way to promote product of the website.

There is no quick, easy answer. If your traffic isn't converting, then you need to make improvements on your webpage (assuming you have a desirable product to begin with). What improvements you're needing I don't know, that is something you need to figure out. Could be the user interface, the product descriptions or photos, a bad link or a slow loading page, a policy that people don't like, or part of your checkout process that frustrates or confuses people ... the list goes on and on.

I would recommend searching around on Google a bit and learning a bit about how to analyze traffic on your website. Once you can look at the bounce rate, conversion funnel etc. and really have an idea of what you're seeing, you'll be better able to figure out what it is on your site that is chasing people away.

You should also consider the Site Review forum here, you can get a lot of constructive criticism that way. Just be forewarned, you may get more constructive criticism than you'd bargained for

Also you could do a comparison with your closest competitors to see how their buying process and overall site works, helps with inspiration.

In terms of search are you targeting the correct terms? You might be targeting terms that are high volume but low 'buying intent' maybe target terms that infer that the searcher is 'in buying mode' rather than just researching what products are out there.

As has been said its too broad a question to answer in any great detail.

sometimes, design and interface plays an important role in marketing. a site must be user friendly... no pop ups, no redirection and/or nothing that you think will delay from ordering.

First off if you are selling in the US have you had an English as a first language editor go over your site or does it read like your posts? I mean no offense but I would generally avoid sites with poor English as potential scams. Even with English speakers writing our content we have it double checked for errors.

That aside if you want help diagnosing what might be the problem you will need to get a lot more specific.
- You say you have 3,000 visitors from the a SE in the US. Is that google.com? a combination of engines? etc.
How are you measuring unique visitors and have you excluded your own internal traffic?
- What time period are we looking at? 3,000 in a week, day, month, YTD?
- You said you are not getting sales. Does that mean 0 sales or not as many as you would like?
- What market are you in, or at the very least what is your sales cycle like, what is your target demographic, what is the general price point, and how unique is your offering?
- What are those visitors doing on your site? Are they bouncing on the page they land on? Visiting a few pages and leaving? Putting an item in the cart and then abandoning it?
Of course they will (hopefully) fall into more than one group with some bouncing and some doing other things. What is the breakdown?

Diagnosing a failure to convert is a simple straightforward process... IF you approach it as a scientific inquiry. You will need to gather the evidence available to you and from there form a hypothesis about why they are not converting... then test it.
While I say this is simple and straightforward many if not most companies are totally inept at it and larger companies hire consultants and marketing firms for millions to explain how to do this.

if you are getting near 3000 and no sales this shows there is some thing wrong.

Check your Products prices and compare with your competition.

This could be the major things customer see and close your sites if you prices are high then other.

Secondly check your site must be user Friday easy to navigate by User.

Do thin you will start getting sales.

Hello
Please you need to make improvements on your webpage.Bcz
your website needs to Quality Image And Designing.
1.Perfection
2.Relavant is very important for Webpage.


Thanks for sharing

Focus on the Customer.
Learn to think like the customer.
When making seo, and ecommerce decisions, do your best to think of the customers and what they would like.

Focus on content the customers want to see and find your competitive advantage.

Traffic is great but customers pay the bills.