Best Tips to optimize "My Basket, My Account" Pages

Any suggestions on what should be used for page titles for these types of pages? Are there any ways to make these pages benefit your SEO efforts?

One of good articles I found recently
Shopping Cart Design Tests - Color & Size Changes Lift Results 44.11%

It's not about SEO. Just some tips to optimaize shopping cart design.

Since they pages won't be accessible to search engines (they are dynamic and custom to each user) there is no need to optimize them. Instead focus on making them usable for your users (which should be your highest priority anyways).

That is incorrect. Being dynamic has nothing to do with it.

The issue is that these pages should be blocked by robots.txt from being indexed as it causes problems to have them indexed. Why? Because they are custom to each crawl. It makes no sense for the page as seen by an SE to be shown as a search result anymore than it would make sense for what I was shopping for on that site to be shown as a search result. In fact most sites make it impossible for a SE to actually create an account or "shop".

However what you do need to do on such pages is cross and upsell and do your utmost to avoid cart abandonment. Whole other topic to SEO.

You clearly didn't look deep enough at my point. Those pages are generated on the fly and are unique to each customer so they never exist for the search engines. They're dynamic not only in a programming sense, but also in a user experience sense as they essentially create their own page. That's the point.

I did read your reply and as I said being dynamic is not the issue or, as you like to say, being "unique" is not the issue. And this issue needs to be understood. Given the person's question, they clearly do not understand it.

An SE Spider can shop on an eCommerce site just like a person can. So unique to each person is true and in this case it is unique to the SE Spider. And if it is a Spider, it is being INDEXED which is the last thing you want. Why? Becuase it can cause lots of problems. Even some obscure security ones.

I have seen plenty of examples where people do not prevent spiders from shopping so results in the SERPs actually take you to a live session with products in the cart. I am dealing with just this issue at this very moment.

I also have seen tonnes of SERP results where the URL has a session id in it which also is a problem.

So you should

1. Prevent spiders creating a session
2. Prevent spiders from shopping
3. You should not bother to try to SEO these pages as they should never be indexed.

And as I said, what you should be doing on these pages is customer related not SE related.

Being unique iis an issue. Those pages will never been seen by a search engine since they cannot fill a shopping cart nor complete an order. They'll never ever see that page. It simply doesn't exist to them.

No they can't. Search engine spiders do not complete forms and therefore cannot shop with a standard shopping cart. Only a poorly designed ecommerce store runs any chance of having a search engine bot actually building a shopping cart and attempting to checkout. I've never seen a site where this is even possible.

Most pages with session IDs will not be indexed. Yes, I know there are some that are, but those are exceptions (not entirely sure why but that's a different issue) but the overwhelmingly vast majority of pages with a session ID in the URL are not indexed.

If you run an ecommerce store simply remove the session IDs from your URLs as that is SEO suicide. Otherwise there is nothing special to do as the natural limits of search engines will prevent them from doing things they shouldn't be doing.

SE Spiders browse the contents of your shop - if they get into your secure area where the user details are passed over I would be very, very, very worried about the security of your online shop.

Irrelevant pages for ordered ranks...

...add them to robots.txt file and rel="nofollow" all links to them.