(I hope this is the most suitable forum for this question - please move if not.)
We are preparing to run our first competition to raise site awareness and hopefully make a few sales out of it. I'm reading up a lot about the best way to approach this but I thought I'd ask a quick question here.
In general we thought of a offering a couple of prizes to the people who send in the best selfie (relevant to our niche) which would be determined by public vote.
Do you have any DO's or DON'Ts and tips before we launch our competition? Is there anything we should avoid or anything which is a must in your opinion?
Many thanks indeed for your help!