1. No Profile Picture
    SEO Chat Mastermind (5000+ posts)

    Join Date
    Jun 2003
    Rep Power

    ODP / Google directory listed vs. affiliate sites

    The Open Directory Project does not admit affiliate sites and the Google Directory is built using ODP information. I am wondering if ODP/Google Directory listing gives a site a major advantage in the Google SERPs?

    I have seen a number of SERPs where the top positions are held by brand name manufacturers who have very nice sites and OPD / Google Directory listings. However, beneath them are affiliate sites which in my opinion have better optimization and superior PR.

    Can anyone share experience on what it takes to attain #1 in these situations?
  2. #2
  3. No Profile Picture
    SEO Chat Discoverer (100 - 499 posts)

    Join Date
    Jun 2003
    Rep Power
    I think the google directory is important to serps for sure, and I think the description holds real value in its keywords. Think of it, it is one of the few ways that google can actually get a 'most of the times' good description of a sites content without leaving it open to optimizers, spammers etc. So, the way things are going, I think it will hold more and more value in the future.

    Might also just be wishful thinking after moving to a top level cat ;) But I will keep you posted on what I see it doing to serps; after the update last week, it definitely seems to have boosted all keywords. But it also might mean we were upgraded one pr point which of course i won't be able to see untill in 2/3 weeks time.

    Why not build a site with lots of content in other areas and add optimized areas in that site with affiliate content. No probs with that in dmoz.

Similar Threads

  1. Google Friends Newsletter December
    By Phoenix in forum Search Engine Optimization
    Replies: 1
    Last Post: Dec 6th, 2003, 12:50 AM
  2. Google End?
    By analogik in forum Google Optimization
    Replies: 12
    Last Post: Sep 17th, 2003, 08:37 PM
  3. Google Ranking Up and Down and Up again
    By BadgerMedia in forum Google Optimization
    Replies: 1
    Last Post: Jul 10th, 2003, 11:39 AM
  4. Buzz abounds on Google IPO
    By ctn in forum Google Optimization
    Replies: 0
    Last Post: Jun 14th, 2003, 11:20 PM

IMN logo majestic logo threadwatch logo seochat tools logo