Discuss Calls to Action in the Affiliate Marketing forum on SEO Chat. Calls to Action Affiliate Marketing forum discussing affiliate money making programs such as Google's AdSense, Commission Junction, Clicksor, and others. Find help on affiliate tips and violations, as well as how to get the most from a program.
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Calls to Action
I'd be curious to hear what some of your best calls to action have been on your sites. You don't have to give away your secret sauce, but what types of things work for you:
referral/commentary articles
graphical buttons
placement on the page
etc.
What is working for you to entice users to take action or lead them deeper into your sites. Do you have certain processes for determining click paths?
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Free Beer! (you wanted the sauce, right?)
Free Shipping!
Free Report!
Free anything.
__________________
* "It's not the size of the dog in the fight, it's the size of the fight in the dog." Mark Twain
* "Free advice generally isn't worth much, but cheap advice is worth even less." EGOL
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Ha! That is good. Somewhat paradoxically, I have a couple of sites that rank #1 for "free widget," except for the fact that "widget" gets about 100x more traffic than "free widget." I should've gone for the beer!
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I read somewhere recently that the call to action phrase of "Free Shipping" was the all time winner in converting shoppers. It makes sense, I know a lot of people who will not buy something online because of the shipping prices. They'd rather wait and find it locally.
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