Adsense - how much traffic makes worthwhile?

I am not making much from my Adsense account and I am trying to figure out if it is a niche market problem, placement problem or not enough traffic problem.

I'm currently averaging about 900 uniques per day.
Adsense says for the month of april I had 55,000 impressions at .5% CTR

My current placement is on the right hand side. 120x600 text ads.

My site is dynamic so it doesn't always show the proper ad. (I probaby need modrewrite to fix this)

Any ideas?

According to most eye movement your placement is poor move all ads to the left side and integrate banners into your content.

I averaged almost those exact impressions and uniques as you last month but I converted at 7 percent on average.

Yes you could benefit but that was of course before the bourbon update which tanked my bricks and mortar site which has been around for 5 years.

Wow 7%... that would be awesome. Heck I'd be happy with 1-2% compared to what I am getting.

Looks like more website re-design is necessary.

Thanks for the info

Tear up the site and try new locations and formats. Keep doing that and keep close records... don't stop until you have done ten things that reduce your ctr - then go with the best performer.

WOW > .5% CTR. Im in the 10-20% range, and I get pissed when my sites get to 3.5-5%. Redesign your site ASAP, also go to your adsense account and find Google’s tip on ad placement, its really good for newbie’s and some pros. Best of luck!

A lot depends upon the topic of a page and types of visitors. Some pages do well to have 1% CTR while others would be considered doing poorly at a 5% CTR. The trick is to continually test until you find which ads, placement, etc. returns the highest CTR for that page. When that CTR starts falling off... experiment again. One section of our site has a 5-6% CTR, while another is >7%; primarily from different audiences.